Do You Need a Proven Insurance Marketing Plan?

Receive 12 weeks of training with insurance marketing and online lead generation strategies I usually only share inside my private mastermind program. These are the same tactics my clients use to double or triple their monthly policies.

Tech Tip Tuesday: 10 Reasons You Should Be Blogging

Let’s face it the world of social media and internet marketing has become so hyper competitive & ever changing the average business owner can’t keep up. With the explosion of Google pay per click, and SEO campaigns simply having a website just wasn’t enough. having a top ranked website is very difficult and requires some of the most advanced SEO strategies out.

The popularity of blogs soon began to rise and now that space is hyper competitive. With the advent of template based websites and user friendly sites such as wordpress the average business owner can now create a successful blog without spending thousands of dollars a month on pay-per click traffic. I have only been blogging seriously for about 18 months and I can tell you the results are amazing.

Creating a blog using wordpress has allowed me to target specific key words and dominate those areas without spending a ton of money on a third party SEO company. I think of each blog post as a sales call. I average a couple thousand visitors a month to this blog and each visitor is a potential customer. As you read this blog I see it as I am making a “cold call” on you without picking up the phone. You see my face, read my “pitch”, Build a relationship though my writing, eventually you may come through the buyer funnel and we will work together.

Here are 10 reason you need to start a blog today:

1. 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. (Source: NM Incite)
2. 81% of U.S. online consumers trust information and advice from blogs. (Source: BlogHer)
3. Companies that blog have 97% more inbound links. (Source: Hubspot)
4. By 2013, it is projected that 128 million people in the US will be blog readers. (Source: MyMarketingDept.)
5. 92% of companies who blog multiple times per day have acquired a customer from their blog. (Source: HubSpot)
6. The most active demographic group for blogging is 21-to-35 year olds with 53.3% of the total blogging population. (Source: Sysomos)
7. B2B marketers who use blogs generate 67% more leads than those that do not. (Source: InsideView)
8. 23% of total Internet usage time is devoted to social networks or blogs. (Source: Dream Systems Media)
9. 61% of U.S. online consumers have made a purchase based on recommendations from a blog. (Source: BlogHer)
10. 37% of marketers say blogs are the most valuable type of content marketing. (Source: Content Plus)

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About the Author Sean Matheis

Sean Matheis founded Agency Alliance, the elite mastermind program for insurance agents, and The Millionaire Masterminds with the most recognized celebrities & professional athletes on their coaching roster.

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Do You Need a Proven Insurance Marketing Plan?

Receive 12 weeks of training with insurance marketing and online lead generation strategies I usually only share inside my private mastermind program. These are the same tactics my clients use to double or triple their monthly policies.